Vancouver, BC
408 - 55 Water Street
Vancouver, BC
V6B 1A1

Point Roberts, WA
145 Tyee Dr, #3007
Point Roberts, WA
98281

Product-Led
Growth drives
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Leveraging Product-Led Growth (PLG) frameworks is a world-class strategy for achieving Product-Market Fit faster. 

I work with businesses to create total alignment between engineering, marketing and sales with PLG best-practices that drive real results.

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Product Led Growth Ideas

What is Product-Led Growth?

Product-Led Growth (PLG) is a product-focused strategy that leverages actual usage analytics alongside sales and marketing data to discern where each user is in their purchase journey, what they love about your products, and how to apply smart tactics that make them buy, stay, and grow. 

PLG tactics:

list_arrow2  Attract users with an unforgettable value proposition

list_arrow2  Acquire them with a frictionless sign-up process

list_arrow2  Activate their usage and belief in your product

list_arrow2  Convert them into paying customers 

list_arrow2  Expand their reliance on you and your products

list_arrow2  Attract the next customer cohort

Why Product-Led Growth?

The happiest prospects-turned-customers are the ones that use your product the most often.  

Data-driven PLG motions efficiently tie the search for product-market fit together with lead qualification in a way that engineering, marketing and sales teams all benefit.  In short, it is one of the highest ROI growth strategies out there.

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How Do I Get Started?

There are several simple actions that can be taken to jump-start Product-Led Growth motions at any business. 

I'll walk alongside your team and use proven frameworks and processes that help select and implement the right ones for you.

Product-Led Growth
drives
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Schedule a call to supercharge your growth.