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Hi, Greg here!  Welcome to this edition of The Big Idea newsletter. Join me as I share ideas for creating sustainable product-driven growth at the nexus of product management & marketing.  Subscribe to get every issue straight to your inbox.

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💪 Fresh product-first ideas for founders, PMs and people that love to learn.


Welcome to The Big Idea newsletter! 

As a product-focused engineer & marketer, I believe building products that solve real-world problems and meet the true needs of customers is the key to achieving massive growth. To that end, I'll draw upon over 20 years of developing, managing, and marketing a broad range of SaaS and high-tech products to share insights and strategies for creating and launching products that resonate with your audience and drive phenomenal growth.

My approach is based on obsessive research, best practices (often learned the hard way), and informative case studies from successful startups and established companies alike. I'll also provide tips, frameworks, and tools to help you measure and analyze product performance, identify growth opportunities, and optimize user acquisition and retention amongst other things.

If you're a founder, PM, or just love to learn, be sure to subscribe here and join this rapidly growing community.

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